Decisiveness

Analysis of several hundred people who had accumulated fortunes well beyond the million-dollar mark disclosed the fact that every one of them had the habit of reaching decisions promptly, and of changing these decisions slowly, if, and
when they were changed. People who fail to accumulate money, without exception, have the habit of reaching decisions, if at all, very slowly, and of changing these decisions quickly and often.

Again, from Napoleon Hill. I am about 3/4 of the way through the book and then we'll get on to other luminaries; but there really is so much good stuff to right about in Think and Grow Rich - its amazing.

It's important to do the research, perform your analysis, plot your objective and strategy, and then make a decision and go with it - 100%. Mr. Hill is right, once you've set something in motion the surest way to fail is to change your mind quickly and often. Without focus, there will be little in the way of results.

I've often remarked that in America there is room for nearly anything that is better, or more useful than the existing offerings available. That if you wanted, and were passionate about it, you could begin to manufacture a whole new brand of toilet paper. If you had a good enough improvement on the existing product and had the passion to deliver that difference to the market place, you could win in the toilet paper market. The most commodititzed areas of business still have room for improvement and make room when things are done better.

There are thousands of examples of this, and they pop up everyday. Look at Jet Blue, who thought there was a need for another airline? Starbucks? You could get coffee at every 7-11 prior to their launch. Whole Foods? There are plenty of supermarkets out there struggling. The list goes on and on. Even in what appears to be a "closed" market, a well-thought, well executed decision can win.

So no matter what path is chosen the surest way to success is with decisiveness and sticking to your beliefs about your idea. That is where the passion comes in. If you aren't passionate about your idea or its success then there will be no reason for you to show the resolve necessary for success to occur. You must so deeply believe in your idea that you have the courage to stick to your guns and to see your vision through. You can only do this by being decisive and then making changes slowly and methodically; and only once you are convinced it is the right decision.